Plausible

Understand your website traffic with a simple, powerful, and lightweight analytics tool. Made and hosted in the EU, it provides crucial insights without the complexity of Google Analytics. The script is 75 times smaller than Google Analytics, ensuring your site loads faster while reducing your carbon footprint.

This analytics solution is built with privacy at its core, meaning you can ditch annoying cookie banners and GDPR consent forms. It operates without cookies, collects no personal data, and ensures all visitor data is processed on European-owned servers, never leaving the EU.

Despite its simplicity, it offers powerful features to help you grow:

• Track key metrics: Monitor goal conversions, revenue, campaign performance, and custom events.
• Analyze user behavior: Use funnel analysis to understand user journeys and identify drop-off points.
• Segment your audience: Easily filter your data by any metric to gain deeper insights.
• Share your data: Collaborate with your team by inviting members or share dashboards privately or publicly with a secure link.

Migrating is easy, with options to import your historical stats from Google Analytics and integrate with tools like Search Console.